— EGA briefings Academy · The Program

Structured courses,
built for how your team works.

About the Academy

A future-fit foundation for communication leaders.

Problem

Organizations increasingly need communication practiced as a management function — but the professionals prepared to lead it are still catching up with the demand.

Solution

Grounded in the sixteen years Elizabeth Goenawan Ananto spent directing Trisakti’s MM Communication Program, EGA briefings brings that same tested curriculum to organizations preparing their next generation of communication leaders.

Vision

A center of excellence for public relations and communication professionals, addressing organizational challenges from both a national and international perspective.

Objectives

Equipping professionals with the management and PR strategy knowledge to serve as strategic counsel to senior leadership and the Board of Directors.

Curriculum

A growing courses.
One tested curriculum.

Management

Business Management
Human Capital Management
Integrated Marketing Communication

Public Relations

PR in Managerial Perspectives
Strategic PR Management
Risk, Issue, Crisis and Reputation Management

Industrial Trends

ESG and Sustainability
Generative AI and Digital Technology
continue to be adjusted according to the current trends
How it works

One structure, every course.

01

Conceptual theory

The grounding — what the concept is and why it matters at management level.

02

Practical Application

How the concept works in practice, inside a real organization.

03

Case Studies

Real situations examined through the same framework.

04

Completion Project

Applied directly to your organization’s own communication challenge.

Faculty

Led by the person who built it.

Elizabeth Goenawan Ananto, Ph.D, FIPRA

Curriculum director and lead faculty. Sixteen years directing Trisakti’s MM Communication Program, thirty-five years in PR practice.

External Experts

Senior professionals engaged on a project basis, bringing current industry experience into select sessions.

“Public relations should be more empowered — not only as an early warning system, but as an integrator.”

Elizabeth Goenawan Ananto, Ph.D, FIPRA
Format and Schedule

Sessions Format & Schedule.

Conceptual Theory

Self-paced online sessions covering the theoretical foundation.

Application

Virtual or in-person sessions putting the theory into practice — usually paired with Case Studies.

Case Studies

Virtual or in-person sessions examining real situations — usually paired with Application.

Project

Virtual or in-person coaching to guide your team through the completion project.

FAQ

Frequently Asked Questions.

EGA briefings Academy

The Program is one part of the Academy.
Explore The Bulletin, The Forum and The Archive alongside it.