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Bulletin No. 22 | July – August 2004
REMARKS FROM THE EDITOR There are many ways to Rome, that’s the old saying. In today’s competitive environments, we have wider opportunities to expand our…
Why Many PROs Don’t Realize Their Potential?
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Research in Public Relations
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Bulletin No. 21 | May – June 2004
REMARKS FROM THE EDITOR People do not pay attention to what You know, unless they know how you care for others, then You can ask…
Public Relations as a Science, a Practice, and a Profession
Pada tahun 1922, Edwards L. Bernays, menulis sebuah buku yang diberi judul “Crystallizing Public Opinion”. Dalam bukunya dia menyebutkan ‘the new profession of public relations…
Bulletin No. 10 | July – August 2002
REMARKS FROM THE EDITOR In the present era of global communication, more individuals enter the international market, ethical problems are likely to increase. As organizations,…
Public Relations: Cost or Investment?
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Communicator or Public Relations
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Public Relations Effectiveness
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