Public Relations: Cost or Investment?

Elizabeth Goenawan Ananto 6 March 2023

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Categories: Managerial, PR as Corporate Strategy, PR in Managerial Perspectives, PR Role in Building Trust and Credibility, Public Relations, Strategic PR Management

Elizabeth Goenawan Ananto

Elizabeth Goenawan Ananto, Ph.D, FIPRA, writes on public relations as a strategic management function. She has published The Bulletin started in 2001. She is Founding Director of EGA briefings, a former President of the International Public Relations Association (IPRA), and Community Chair for APAC–Indonesia of Page Society.

Research in Public Relations

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Elizabeth Goenawan Ananto 24 February 2026

Public Relations Blunders

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Elizabeth Goenawan Ananto 20 March 2023

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Bulletin No. 22 | July – August 2004

REMARKS FROM THE EDITOR There are many ways to Rome, that’s the old saying. In today’s competitive environments, we have wider opportunities to expand our…

Elizabeth Goenawan Ananto 1 July 2004

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Objectives, Measures and Values

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Elizabeth Goenawan Ananto 16 December 2025

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Basic Principles of Public Relations

Jika kita berbicara atau berdiskusi mengenai Public Relations, ada prinsip-prinsip dasar yang perlu kita ketahui. 8 basic principles dari Public Relations dimulai dari, Public Relations…

Elizabeth Goenawan Ananto 26 April 2023

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