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Road Map to Public Relations Excellence
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Bulletin No. 22 | July – August 2004
REMARKS FROM THE EDITOR There are many ways to Rome, that’s the old saying. In today’s competitive environments, we have wider opportunities to expand our…
Why Public Relations Officer (PRO) Should Understand Public Relations Theories?
Artikel ini saya buat untuk sekedar membagi informasi atau sharing pendapat pribadi yang juga disampaikan oleh rekan-rekan terutama yang senior dalam dan luar negeri, mereka…
Strategic Pre-requisite for CCO as a Strategist
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Public Relations Effectiveness
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Public Relations as a Science, a Practice, and a Profession
Pada tahun 1922, Edwards L. Bernays, menulis sebuah buku yang diberi judul “Crystallizing Public Opinion”. Dalam bukunya dia menyebutkan ‘the new profession of public relations…
Nation Branding and Public Relations Empowerment
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Research in Public Relations
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Public Relations Blunders
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