Bulletin No. 25 | January – February 2005

REMARKS FROM THE EDITOR

We have no words to describe how tragic people lost their lives in the last December earthquake and tsunami that devastated several regions along the Indian Ocean, in the Province of Nanggroe Aceh Darussalam and North Sumatra. No more tears shall drop for our lost ones, let them rest in peace as life can only be understood backwards, but it must be lived forwards.

It is always easier to be critical than to be correct. Why don’t we stop criticizing or blaming others and start doing something for the sake of others. Why don’t we strengthen our national solidarity by increasing our social sensitivity, paying more respect and tolerance, increasing a sense of togetherness as a nation. It is time that we need to be more Indonesian than we were! Let’s put it into action of the Year of Solidarity and Togetherness!

In this edition, you will be able to check your own personal qualities as self assessment tips. In Public Relations issue you will find the overview of the profession today with its specification in the practice. In the Human Resource, you can practice the tips to help you through the frustrating, confusing or downright disastrous times that arise as you attempt to manage your career successfully. In Marketing, you have key tips to ensure that your organization is market-focused, rather than selling-focused.

For members who missed our activities in 2004, you will be able to join us for the next six months, either in interactive discussion, seminar, workshop, business communication course, overseas tour, exhibition or social campaign. We will stick to our vision – to assist our members/clients to be in the Frontline of Change.

We strongly believe that Education will Guarantee Achievements (EGA). 

Happy New Year!!!

Best wishes, 

Elizabeth Goenawan Ananto
The Editor

TIPS OF MONTH

Finding Your Personal Qualities

These words represent personality traits people in the business world find positive and attractive. Review this list and select the words that seem to describe you.

A – able, accurate, adept, aggressive, analytical, articulate, attractive
B – bilingual, bright, brilliant
C – capable, competent, confident, cooperative, creative
D – dedicated, dependable, detail-oriented, dynamic
E – educated, effective, efficient, energetic, enthusiastic, experience, expert
F – fast, fair, fit, flexible, formidable, friendly
G – gentle, good looking, gracious
H – hardworking, healthy, honest, humble
I – imaginative, ingenious, innovative, intelligent
L – licensed, literate, low-profile
M – managerial, motivated, multilingual, multitalented
O – organized, outgoing, outstanding
P – patient, people-oriented, perceptive, personable, productive, professional
Q – qualified, quick-thinking
R – ready, reliable, resourceful, responsible, reasonable
S – scholarly, self-assured, self-reliant, serious, skilled, smart, stable, successful
T – talented, top-level, trained, trustworthy
V – valuable, visionary
W – well-educated, well-groomed, willing, witty
Y – Young, youthful